"MIAMIANS MAKE HISTORY" POSTCARDS

CLIENT: ENROLLMENT COMMUNICATIONS

ROLE: CREATIVE DIRECTION, GRAPHIC DESIGN

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The “Miamians Make History” series includes illustrated postcards designed to juxtapose vintage-looking design and historical stories with forward-looking content about the importance of innovation. The postcards were mailed to prospective students, calling on them to “make history” by becoming a Miamian and doing great things.

Our Director of Creative Services appointed me as the team lead on this project, and asked that I work with our two student design interns to execute the postcard series. This project won a Bronze Pride of CASE V Award for Illustration and a UCDA Award of Excellence as an Integrated Marketing Campaign.

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